Transforming the way we do business

JOURNEY FROM ISOLATION
TO CONNECTION

by engaging the alchemy of business through transparency, truth and transcendence.

Our methodology creates safe spaces in which thought leaders can access the truth of who they are, become clear about how they use their power and bring that into congruence with the organization, the country or their personal objectives. 

Vision

To contain the charism that creates a world where Hope is real, and Limitations are Impossible.

Mission

Through a process of scaffolding that enables access to one’s inner resources ensuring that the alchemy of transformation is inevitable.

Values

The fundamental principles of the Institute for Applied Alchemy is to work with Transparency and Equanimity.

To create a space for innovative and intuitive guidance to emerge within a corporate and leadership environment.  The essence of these principles is to elicit and live a reality that business can be done in another way.

Purpose

To impact the Gini-coefficient in South Africa by ensuring that each citizen understands their individual wound and has sufficient internal scaffolding to extricate the gold that lies within.

Our Global Energy Footprint

The Institute’s programmes encourage a change in perspective and problem-solving at an innate level, 
which inevitably catapults the individual and/or organization into a global mindset
creating impact and effecting real change.

Meet the team

Meet the team

Our inside-out methodology is a carefully crafted process of self awareness translating into leadership focus and impact.

HOPE

INSPIRE

ACTION

is our interdisciplinary and multifunctional programmes designed to engage and bring synergy to any system:

The Institute for Applied Alchemy works with interventions and a methodology that creates in the moment shifts and maximises impact for leaders and their teams.  The work is process driven and highly detailed to the extent that all participants feel deeply cared for and safe to share some of their unspoken truths.   Our team is exceptionally skilled at unearthing the unspoken but necessary information required in order to make informed decisions that enable informed actions.

Hope

Activating the potential of one’s charism

Inspire

Translating the vision into the trajectory of ones reality

Action

Active engagements that produce tangible outcomes and impact change

OUR PROGRAMMES

The Institute for Applied Alchemy specialises in designing bespoke interventions and programmes in the areas of Leadership, Strategic Thinking and Talent Mobility.  We offer leadership training, business model design and organizational development consulting which addresses challenges such as a lack of self-leadership, accountability, team cohesion, agility, organizational chaos or talent leaks, to name a few.

All programmes offered by the Institute makes use of alchemical processing which addresses the root cause of the challenge through scaffolding the wounding that inhibits the individual or organization from moving into optimization. The fundamentals of the IAA’s work is therefore applicable across industries, around the world. 

Our Gallery

Empowerment as an outcome cannot be achieved unless an individual is able to ascertain value and voice to their lived experience

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Reach for the Stars launch
26 July 2024

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Reach for the Stars Launch
26 July 2024

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Afrika Day, Cradle of Humankind
25 May 2024

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From work to wildlife
May 2024

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Empowering futures
through continuous learning and collaboration
May 2024

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Transforming visions into reality together
March 2024

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December 2023

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End of year party
December 2023

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Forging Pathways to Social Justice
Thought Leadership Workshop
24 - 25 October 2023

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Africa for Africa conversations
Sterkfontein, Harrismith
18-19 October 2023

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Africa for Africa conversations
Sterkfontein, Harrismith
18-19 October 2023

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King Letsitsa III of the Bakholokoe Nation
at Mothers Union Harrismith
Sept 2023

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King Letsitsa III of the Bakholokoe Nation,
Dr Lennox Mtshagi and newly appointed Senior Paramount Chief, Chantel Oppelt
and Paramount Chiefs, Gill Grieve, Beata Gelderbloem, Anita Maggott

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Harrismith, Bakholokoe Nation
Sept 2023

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King Letsitsa III of the Bakholokoe Nation and Chantel Oppelt, Paramount Chief
Sept 2023

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In Africa for Africa
02 Sept 23

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In Africa for Africa
Meeting with King Letsitsa III of the Bakolokoe Nation and her excellency Dr Joyce Banda
ex President of Malawi
01 Sept 2023

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In Africa for Africa
Meetings with King Letsitsa III
of the Bakolokoe Nation
Sept 23

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In Africa for Africa
Meetings with King Letsitsa III
of the Bakolokoe Nation
Aug 23

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In Africa for Africa
Meetings with King Letsitsa III
of the Bakolokoe Nation
Aug 23

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Crocodile River, Nelspruit
Aug 23

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Crocodile River, Nelspruit
Aug 23

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Crocodile River, Nelspruit
Aug 23

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BFASA Fantastic Flowers Medicinal Cannabis Cultivation Facility Launch
16 June 2023

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BFASA Fantastic Flowers Medicinal Cannabis Cultivation Facility Launch
16 June 2023

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BFASA Fantastic Flowers Medicinal Cannabis Cultivation Facility Launch
16 June 2023

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Oxford University, UK
12 - 14 April 2023

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IAA Live
Linacre College,
Oxford University, UK
14 April 2023

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Engaging Conversations
'Beyond Compliance: Implementing
safeguarding policies in a positive way
Oxford University, UK
13 April 2023

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Exploratory Conversations
Linacre College, Oxford University, UK
13 April 2023

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Joining the conversation on funding
mental health in Africa
Skoll Conference, Oxford University, UK
12 April 2023

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Engaging business leaders, academics,
policy makers and entrepreneurs
from the African continent and beyond :
African Global Trade & Investment Mission
27 March 2023

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Ground-breaking work in Agriculture
and investing in a more inclusive future all
24 March 2023

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Ground-breaking work in Agriculture
and investing in a more inclusive future all
24 March 2023

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Some of the phenomenal leaders
the IAA partner with to enable
expansion, strategic refinement, and operational implementation of critical projects
that support nation-building in South Africa
28 February 2023

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Some of the phenomenal leaders
the IAA partner with to enable
expansion, strategic refinement, and operational implementation of critical projects
that support nation-building in South Africa
27 February 2023

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Some of the phenomenal leaders
the IAA partner with to enable
expansion, strategic refinement, and operational implementation of critical projects
that support nation-building in South Africa
27 February 2023

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Groundbreaking conversations
in the Agricultural space
2023

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Creating a world where hope is real
and limitations are impossible

The IAA Sanctuary
2022

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Creating a world where hope is real
and limitations are impossible

The IAA Sanctuary
2022

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Bishop Kilem Kassi Daniel and Prince Theophile Tatsitsa Gha of WOCOTOMADI
Re-Positioning Traditional African Leadership
14 - 15 Nov 22
Click to watch the IAA's response to Conflict resoluteness and peace (French sub-titles)

More
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Bishop Kilem Kassi Daniel and Prince Theophile Tatsitsa Gha of WOCOTOMADI
Re-Positioning Traditional African Leadership
14 - 15 Nov 22

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Creating a world where hope is real
and limitations are impossible

Screenshot 2022-11-17 at 15.19.31

Malawi
Exploratory Conversations
09 - 13 Nov 22

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Malawi
Exploratory Conversations
09 - 13 Nov 22

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Malawi
Exploratory Conversations
09 - 13 Nov 22

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Strategic Partners to PMaD.
WC EMS Faculty | PMaD, Momentum & Innovative Flair Financial Services Talent Program
31 Oct 2022

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Implementation partners | Hamdani
September 2022

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Implementation partners | Hamdani
September 2022

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Agribiotech Site Visit
Kokstad
2- 3 August 2022

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Agribiotech Site Visit
Kokstad
2- 3 August 2022

Screenshot 2022-08-13 at 19.15.29

Feel to Heal
Digital Stories | Process 1
with Project Making a Difference
13 August 2022

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Daily Bread Child & Youth Care centre
Garden Feast Event
22 July 2022

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Daily Bread Child & Youth Care centre
Garden Feast Event
22 July 2022

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Africa for Africa
A homecoming for African Descendants
PACTCA, BFASA and IAA
20 June 2022

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Africa for Africa
A homecoming for African Descendants
PACTCA, BFASA and IAA
20 June 2022

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Daily Bread Child & Youth Care Centre
Eastern Cape
Seedling update
23 June 2022

Picture 1

Ngcobo, Eastern Cape
26 May 2022

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Mama Grace Marutlulle
Founder of Alex Hospice
Statue Unveiling Ceremony
19 May 2022

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Mama Grace Marutlulle
Founder of Alex Hospice
Statue Unveiling Ceremony
19 May 2022

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Hector Petersen Memorial
18 May 2022

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Mandela House
Vilakazi Street
Soweto | Orlando West
18 May 2022

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Cradle of Humankind
18 May 2022

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Premier of Project Making a Difference
UWC | Prof. Venicia McGhie
12 May 2022

More
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Premier of Project Making a Difference
UWC | Prof. Venicia McGhie
12 May 2022

More
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Premier of Project Making a Difference
UWC | Prof. Venicia McGhie
12 May 2022

More
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Meeting with King Letsitsa III
Bakholokoe Nation
29 April 2022

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Harrismith
King Letsitsa III
29 April 2022

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Gifting the community with seedlings on behalf of King Letsitsa III
Bakholokoe Nation
29 April 2022

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Packing the seedlings for the community of King Letsitsa III
Bakholokoe Nation
29 April 2022

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Gifting the community with seedlings on behalf of King Letsitsa III
Bakholokoe Nation's
29 April 2022

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King Letsitsa III
Bakholokoe Nation's
29 April 2022

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Sterkfontein, Harrismith
King Letsitsa III
Bakholokoe Nation
29 April 2022

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Sterkfontein cleansing and prep
King Letsitsa III
Bakholokoe Nation
29 April 2022

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Sterkfrontein
King Letsitsa III
Bakholokoe Nation
29 April 2022

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Harrismith
King Letsitsa III
B akholokoe Nation's
29 April 2022

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King Letsitsa III
Bakholokoe Nation

29 April 2022

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Harrismith
King Letsitsa III
Bakholokoe Nation
29 April 2022

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Harrismith
King Letsitsa III
Bakholokoe Nation
29 April 2022

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Packed for Harrismith
King Letsitsa III
Bakholokoe Nation
29 April 2022

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Trip to Harrismith
King Letsitsa III
Bakholokoe Nation
29 April 2022

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"Making a Difference" Project | Prof Nicia McGhie
University of the Western Cape (UWC)
29 March 2022

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"Making a Difference" Shoot | Prof Nicia McGhie
University of the Western Cape (UWC)
29 March 2022

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"Making a Difference" Shoot | Prof Nicia McGhie
University of the Western Cape (UWC)
29 March 2022

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Dubai | 14 March 2022
St Regis Downtown

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Dubai | 17 March 2022

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Dubai | 15 March 2022
Jumeirah Beach Hotel

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Zimbabwe National Day Business Forum
14 March 2022
Dubai | St Regis Downtown

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Dubai | Jumeirah Beach Hotel
Strategic conversations | 15 March 2022

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Zimbabwe National Day Business Forum
14 March 2022
Dubai | St Regis Downtown

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Dubai
15 March 2022

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Dubai Expo 2020
Zimbabwe Day | 14 March 2022

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Screenshot 2022-03-18 at 22.22.47

Dubai | Jumeirah Beach Hotel
Strategic Conversations
16 March 2022

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Dubai | 14 March 2022

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03 March 2022

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Victoria Falls | Zimbabwe
12 February 2022

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Thought Leaders
Pre-Conference Dialogues | Day 4
Victoria Falls | | Zimbabwe
10 - 13 February 2022

image

Creating a world where hope is real
and limitations are impossible

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Creating a world where hope is real
and limitations are impossible

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Creating a world where hope is real
and limitations are impossible

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Thought Leaders
Pre-Conference Dialogues | Day 2
Harare | Zimbabwe | Gwebi College
10 - 13 February 2022

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Thought Leaders
Pre-Conference Dialogues | Day 1
Harare | Zimbabwe
10 - 13 February 2022

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Thought Leaders
Pre-Conference Dialogues | Day 1
Harare | Zimbabwe
10 - 13 February 2022

Picture 1

Thought Leaders
Pre-Conference Dialogues | Day 1
Harare | Zimbabwe
10 - 13 February 2022

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Corporate Leadership Programmes
2022

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Corporate Leadership Programmes
2022

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IAA Leadership programme 2022
11 January 2022

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Alex Hospice Rooftop garden
11 January 2022

Screenshot 2022-01-12 at 22.43.05

Feel to Heal
Radio interview | Channel Africa
with Chantel Oppelt and Lulu Gaboo
16 December 2021

More
Screenshot 2021-12-22 at 14.33.23

Alex Hospice
IAA Christmas Hamper drop-off
22 December 2021

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Feel to Heal
Implementation Partner IAA's
Executive Director, Chantel Oppelt
December 2021

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Feel to Heal Project
aims to create equity
for women across Africa
Zimbabwe | 1- 4 December 2021

More
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Feel to Heal
Executive Director | Shirneal Damons
December 2021

Screenshot 2021-12-16 at 23.02.46

7th Annual Vita Basadi Awards | Gauteng
Lifetime Achievement Award
9 December 2021

Screenshot 2021-11-04 at 21.48.00

Alex Hospice Fundraising | Auction
Capetonian Hotel, Cape Town
28 October 2021

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Alex Hospice Fundraising | Auction
Capetonian Hotel, Cape Town
28 October 2021

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Alex Hospice Fundraising | Auction
Capetonian Hotel, Cape Town
28 October 2021

Screenshot 2021-11-04 at 21.33.21

Alex FM Radio Interview
with Mama Grace & Chantel
Gauteng
27 October 2021

More
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Alex Hospice Roadshow
Gauteng
27 October 2021

More
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Mandela Day 2021
Philadelphia community food parcels
18 July 2021

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Mandela Day 2021
18 July 2021

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Mandela Day 2021
Supporting Ladles of Love in
BREAKING THE WORLD RECORD
90 000 food cans or building a 6.7 km line of food cans
18 July 2021

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Green Point Urban Park, CT South Africa
18 July 2021

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Alex Hospice
Construction of the New Building
Alexandra Township
20 May 2021

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3H Project
20 May 2021
click to read the article published in "Heyboo"

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Creating a world where hope is real
and limitations are impossible

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Alchemy in Minutes
Lennox Tom - A musician's journey to love

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F4SS | Forum4Social Solutions
Nobuhle Hostel Alexandra Township

More
F4SS newspaper

F4SS | Forum4Social Solutions
Alex News | Article published 14 May 2020
"Alex Mens Forum goes Global"

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agri

3H Project
20 May 2021

More
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Women on Farms | Photovoice Project
26 November 2020

More
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Green Point Urban Park
Team regroup
July 2021

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Creating a world where hope is real
and limitations are impossible

RECENT-PROJECTS---Refugee-Documentary

Creating a world where hope is real
and limitations are impossible
January 2020

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Lennox T and the Band
Practice session in prep
for 6 March 2021 Livestream from Khayelitsha

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IAA response
to Conflict Resolutenss and Peace

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ALCHEMY IN MINUTES
Podcast Series

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3H Project Partners Dinner
Jhb 19 May 2021

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Creating a world where hope is real
and limitations are impossible

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Creating a world where hope is real
and limitations are impossible

OUR-WORK---GALLERY--picture

Creating a world where hope is real
and limitations are impossible

portfolio4

Creating a world where hope is real
and limitations are impossible

OUR-WORK---EU-PARIS

Creating a world where hope is real
and limitations are impossible

portfolio9

Nato Headquarters
Brussels
November 2019

portfolio3

Creating a world where hope is real
and limitations are impossible

PROJECTS - INTERNATIONAL BRUSSELS - NOV 19

Creating a world where hope is real
and limitations are impossible

portfolio5

Creating a world where hope is real
and limitations are impossible

OUR-WORK---PICS

Eswatini
26 November 2019

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Eswatini pre-process prep
27 November 2019

OUR-WORK---Union-Buildings-to-talk-leadership

Union Buildings Pretoria

RECENT PROJECTS - OD CONFERENCE CHAIR PERSON

Creating a world where hope is real
and limitations are impossible

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Recent Projects

The IAA presents the integration of a new world system and approach to dealing with critical socio-economic issues. It challenges the minds of influential thinkers with the intention of creating a greater impact on South Africa and the world. The essence of the work speaks to intrinsic values of ownership and collective acknowledgement of the power we hold within to create substantial change that is shared by all. The outcome of the work is focused on evolving high-performance leaders to inspirational leaders by shifting them towards a level of intrinsic value and fulfilment.

Partnerships

Working in collaboration with our partners, we are committed to supporting the emergence of integrated African leadership. Leveraging the IAA’s vision of an aspiring, inspirational, and rising African continent, we aim to realise and refine narratives on the Pan African Vision in four key sectors : Leadership, Agriculture, Health and Education.

MEDIA CLIPS

a for a

Africa for Africa
A homecoming for African Descendants
14 November 2022

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website

Project Making A Difference Premier | Prof Venicia McGhie, UWC

More
website

Black Farmers Association of South Africa | Agricultural Training School (A Multipurpose Academy)

More
website

Alex Hospice | Walking with Grace

More
website

Introduction to Alex Hospice & Rehabilitation Centre in Alexandra Township

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website

Forum4Soial Solutions GBV Final - Men leading Men

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website

IAA Response to Conflict Resoluteness and Peace

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website

The Refugee Predicament
Addressing the unspoken overwhelm
31 January 2020

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website

Intersectionality to Interconnectionality
IAA and Merhaba
Aug 2020

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What our clients say

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SUSTAINABLE DEVELOPMENT

IAA goals aligned with the United Nations Sustainable Development Goals 2030

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